Email Service Provider Support

Embedded Surveys allow your audience to tell you what their wants and preferences are in a fun visual way directly from your email campaigns. Customers answer multiple choice Survey questions directly from their email!

three iphones showing different image based on location. seattle, chicago, new york.

Your customers will get a unique Survey Result based on their Answer. You can choose to share Survey Results with numbers, percentages, graphs, or a combination of all three.

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mailchimp all contacts - showing additional data with State and City bolded

When your customer clicks and answers an embedded Survey, we collect and write their answer as well as additional customer data into your Mailchimp Account like Country, State, City, and Timezone.

icon for better segmentation with arrow to better personalization icon with arrow to better engagement icon with arrow to better data collection icon with arrow back to better segmentation icon

Better Engagement means Better Customer Data. Better Customer Data means Better Segmentation. Better Segmentation means Better Personalization. Better Personalization means Better Engagement.

A virtuous cycle.

Embeddable Surveys

EMBED SURVEYS DIRECTLY INTO YOUR EMAIL CAMPAIGN

novel survey - image based embeddable survey

IMAGE BASED SURVEYS
Brand your Survey with your logo, colors, fonts, and images. Define clickable areas for your answers.

mailchimp - text based survey

TEXT BASED SURVEY
Mailchimp’s embedded Polls is text based and is limited to text links for answers.

Survey Results

WHAT HAPPENS AFTER YOUR CUSTOMERS TAKE YOUR SURVEY?

novel survey - embeddable dynamic results based on customer answer

DYNAMIC RESULTS
Embed dynamic Survey Results into your webpage that displays different results based on your customer’s answer.

mailchimp - generic text survey reply

GENERIC TEXT
Mailchimp’s Survey Results takes your customers to a default webpage that just says “Thanks for voting!” with a link back to your website.

Results Attribution

ASSOCIATING RESULTS TO CUSTOMERS

novel survey - associating customer survey answer to the customer

MAILCHIMP AUDIENCE INTEGRATION
Survey answers are captured and written directly into your Mailchimp Audience, which can be used for improved segmentation and automation.

mailchimp - anonymous aggregated survey results

ANONYMOUS AGGREGATED RESULTS
Mailchimp’s Survey Results shows you anonymous results which you can not segment on. Who said they liked apples vs. oranges? Who knows.

Moar Data

COLLECTING ADDITIONAL CUSTOMER DATA

novel survey - collecting and writing additional customer data to Mailchimp account

MAILCHIMP AUDIENCE INTEGRATION
We capture additional data about your customers like Country, State, City, Timezone, Device, etc... and write it to your Mailchimp Audience.

mailchimp - no additional customer data

NO ADDITIONAL DATA
Mailchimp MAY have additional data on your customers, but you can’t access it. Limiting your ability to improve your segmentation.

See It In Action

GET A FUN SURVEY AND SEE A DYNAMIC RESULT BASED ON YOUR ANSWER

All the Features You Need To Increase Your Email Engagement

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